our story
Formed out of a desire for simpler things, Eat Your Greens was founded in 2017 by Ian King—a chef with a deep passion for great food and the environment. He set out to provide unmatched quality in organic produce for fellow chefs. With our recent expansion, Eat Your Greens has quickly become a trusted supplier of organic produce to Auckland's top restaurants and retailers.
Our journey is fueled by a dedication to the finest quality and the implementation of regenerative farming practices that support soil health and biodiversity.
for home
Grown for flavour, grown for you.
Bring the same flavour our chefs demand into your own kitchen. Our salad greens, microgreens, herbs, and heirloom tomatoes—gold medal winners at the Outstanding Food Producer Awards—are grown in the rich peat soil of Matakana for one reason only: flavour and nutrient density above all else.
Available at your favourite supermarket or independent retailer across Auckland and throughout the North Island.
for chefs
Flavour above all else. Founded by a chef, Eat Your Greens grows for taste and nutrient density first, proven by our track record supplying direct to Auckland's best kitchens.
Freshness isn't a tagline here, it's a 3am alarm clock: every Tuesday and Friday, we harvest and deliver direct to your kitchen door the same day.
We grow organically, with heirloom varieties chosen for flavour rather than yield, because taste starts in the rich peat soil of Matakana and travels all the way to the plate.
our range
growing for flavour
Did you know that produce grown organically in soil has a superior quality and greater nutritional benefits compared to hydroponic or conventionally grown produce? Here at Eat Your Greens, we cultivate our produce in nutrient-rich soil using only organic inputs with regenerative and sustainable farming practices. This approach enhances flavour and nutrient density while promoting soil health, microbial life and biodiversity. By avoiding synthetic pesticides and fertilisers, we prioritise the well-being of our customers, our team and the environment, ensuring your food is free from harmful chemicals.
Choosing Eat Your Greens means you’re supporting sustainable agriculture that conserves resources and respects nature's balance. Studies suggest organic produce contains higher levels of antioxidants and essential nutrients, making it a wholesome choice for health-conscious consumers. When you enjoy our produce, you're not just savouring great-tasting greens—you're investing in a healthier, more sustainable future for yourself and the planet.